3 Video Marketing Tips for Real Estate AgentsAugust 30, 2018
– Can you actually use YouTube to
grow you real estate business?
The answer is absolutely yes and in this video,
I have three video marketing tips
for how you can get more clients,
close more homes, and build your brand faster than ever.
Hey, it’s Sean here with Think Media
bringing you the best tips and tools
for building your influence with online video
and on this channel we do a lot of tech gear reviews
as well as tips and strategy videos, just like this one.
So if you’re new here, consider subscribing.
So recent stats showed that YouTube has
over one point five billion monthly active users
that are consuming over an hour of content per day.
So, are your potential customers on YouTube?
Absolutely, that is a lot of people.
But, the problem is, how do you actually
reach them and position your videos
and actually leverage YouTube to grow your business
or your real estate business?
And we recently just did a training,
all about how to 10X your business, leveraging YouTube.
And in this clip we talk about a few tips for real estate
plus a really cool case study that has a lot of insights
So let’s cut over to the training right now.
So we’ve talked about the mindsets,
we’ve talked about the machine,
now let’s just talk about a couple 10X methods.
And the first one is the local search strategy.
The local search strategy.
One of our power questions is what search terms
is your target audience typing in YouTube.
So here’s a case study in the real estate niche
and this is Steve Penate, he’s part of our advanced course,
and he, you know you type in Phoenix, Arizona real estate,
which of course is his goal,
as a real estate agent in Phoenix, Arizona.
He ranks #1.
Preeminent in his space.
Getting traffic, getting awareness.
So what’s cool is using this local search strategy,
he teaches some value in the video, and then he has
ways to, you know, people to reach out to him.
A couple tips here.
Number one, definitely the title and the tags.
The way you title the video, the way you tag the video
should be related to that question we just asked.
What is your target audience searching for.
The 2nd is share valuable content.
This is a chance, especially is for a real estate agent.
You’re gonna do business with somebody you know,
you gotta get to know ’em, that you like.
And that you ultimately trust.
And what’s a way to do that?
Adding value in advance, adding free value,
helping people get results before they ever even
do business with you.
And then, you give a call to action to go to
the next step.
You can text him or call him or email him,
or he sends people to his website.
But he gets people signing, you know,
filling out his contact forms.
Remember, you’re just one ranked video away.
And here’s what’s interesting, there’s a huge YouTube myth
that says that you need to have a large YouTube channel
for this to work.
Steve is still just starting on YouTube.
And his channel has 322 subscribers, yet that video
had almost 3,000 views.
So he has a break out video, and what’s cool is,
especially in his thing, he doesn’t need tons of traffic.
He just needs one person, 10 people, to see it.
Because if you’re gonna sell a house, that’s a good payday
for your month.
Steve is just crushing it, closing lots of houses,
helping a lot of people, and he sent me this message
recently, he said, Sean, wanted to share with you
through my videos, YouTube channel and the success I’ve had
in real estate, I was asked to speak
at a real estate conference with big real estate
coaches about marketing, social media in real estate
in today’s culture.
That’s what we’re talking about, right.
Can YouTube position you with celebrity authority,
celebrity credibility, lead to press and media
speaking engagements, absolutely.
And you don’t need a huge audience to do it.
It’s really cool.
So I hope that those video marketing tips were helpful
and actually, if you wanna see the entire
10X Your Business with YouTube webinar,
it’s available for a limited time,
and you could just go to 10Xwebinar.com.
Or we’ll link to it in the description as well.
Question of the day: Have you already started
a YouTube channel and what are your tips
and how are you using it for business.
Definitely post that in the comments section below.
And remember that some of the best tips and feedback
come from you, the Think Media Community.
So definitely connect with everybody
in the comments section.
Thanks for checking out this video,
subscribe for more videos just like this.
If you wanna check out the
10X Your Business With YouTube webinar
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Until next time, Think Media is bringing you the best tips
and tools for building your influence with online video,
keep crushing it, and we will talk soon.